If you’re an entrepreneur, working in a high-growth company, or simply a human being going through a period of rapid transformation in some area of your life, chaos is something you’re probably well-versed in. While chaos doesn’t feel great, it produces a ton of innovation.
Eleanor is speaking to seasoned venture capitalist Nicole LeBlanc to explore the controlled chaos of high-growth companies. Nicole is walking us through her career path, and offering her insights on the art of rapid growth, why women secure so little of venture funding, and the transferrable lessons you can apply from VC-backed companies.
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Gender equity, particularly on the advancement of women, is a topic that is discussed often on this show. However, is it possible that in our commitment to advance one gender, we’ve ignored, demoralized, or shamed another?
Eleanor is speaking to Connor Beaton, a coach, teacher, and speaker who has been working for almost a decade to help men and women walk through their darkness and grow in the realms of mental clarity, relational communication, and actualize their potential and sexual intimacy. They’re exploring how men are really doing in the age of women, why the narratives young men are being fed are concerning, and how we can partner with them to create more cohesion.
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Numeracy is the foundational skill at the heart of so many of the money-making decisions you make every single day as an entrepreneur. From figuring how much to pay your staff, interpreting financial statements, to pinpointing whether you’re getting any ROI on your expensive hires, this is the skill that not only helps you make more profit, but live a better life.
Eleanor is speaking to Dr. Ellen Peters, the Philip H. Knight Chair and Professor in both the School of Journalist and Communication as well as Psychology at the University of Oregon. She’s also the Director of the Center for Science Communication Research, where her research largely looks at the basic building blocks of human judgment and decision-making: emotions and number abilities. She’s sharing why we cannot leave our numeric ability behind in the classroom, the consequences of being functionally innumerate, and what happens when we become more numerate.
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Modern women receive a lot of instructions about how to address the gender pay gap. We are told to fight harassment. We are encouraged to “know our worth.” We are instructed to negotiate hard for more money. But the difficult truth is that closing the gender pay gap is moving slower than we want. So, what is really driving it?
As one of the world’s foremost experts on the gender pay gap, Dr. Claudia Goldin’s work is behind many of the studies and ideas we talk about when it comes to global gender equity, and she’s here to give you a taste of decades of research she’s done in this area. She’s sharing what everyone gets wrong about the gender pay gap, and some of the most important levers we can pull to begin eradicating it.
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Whether you’re experiencing low sales, poor product-market fit, or inefficiency, the root of the problems you’re facing in business might be anchored in a lack of innovation. In the midst of massive change in our post-crisis world, the ability to devise smart new solutions to pesky or long-standing problems is especially vital, and it’s a sign that innovation is needed.
Eleanor’s guest this week is Olympian, entrepreneur, innovator, and mom of four, Julia Rivard Dexter. Julia competed in the 2000 Summer Olympics before transitioning into the world of innovative tech and leading several successful technology ventures. She's here to share her transition from the world of elite sport into tech, her thoughts on the value of competition, and her top tips for nurturing your drive as a competitive, creative entrepreneur.
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One of the biggest fears entrepreneurs face is that their offers won’t sell, and it’s not an entirely irrational fear. When your service, consulting or coaching offers aren't designed with users in mind, you can experience low to no sales, especially on group programs. This is where the discipline of user research comes in, and Eleanor’s guest today is a legitimate pro.
Ximena Vengoechea was a UX researcher, mentor, and manager at LinkedIn, Twitter, and Pinterest. She shares the biggest mistakes entrepreneurs make when designing new offers and the kind of mistakes that result in low or no sales. Ximena walks you through a simple approach to conducting effective user research so you can speed up sales by tweaking or creating offers customers actually want, and the best practices when it comes to conducting user interviews.
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As an ambitious, high-achieving leader, you’re likely in the habit of setting goals. However, it’s also highly probable that you don’t always achieve them. Why is that? Is it a lack of discipline or motivation? Are you aiming too high or too low? Do you need to be setting different goals altogether?
American social psychologist and Associate Professor of Psychology at NYU Dr. Emily Balcetis is here to offer her expertise on goal pursuit and her take on striving. She’s sharing evidence-based tools for setting and achieving goals, so listen in to hear how the powerful work and research she’s done in this area will completely shift how you pursue your goals.
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Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership.
Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life.
Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.
Even the most smart and successful founders would love to be able to increase their sales conversion, and it all boils down to setting up your business ecosystem in a way that maximizes your ability to do so. Eleanor is identifying the core problems that are blocking you from growing your sales conversion to freakishly high levels and the structural changes necessary to create a seven-figure business that generates sales.
Listen in for the ultimate one-two punch to help you dramatically increase your sales conversation anywhere from 30% to 80% in under eight months. She’s breaking down four key pieces that will help you understand the psychology of sales conversion so you can boost your sales to explosive heights.
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At best, social media platforms are fun, vibrant, and high energy. At worst, they're crowded, loud, and overwhelming. As a result, even the most brilliant and experienced women founders struggle to figure out how to use them effectively to drive legitimate business results, feel exhausted, and aren’t seeing ROI from their efforts.
Tune in this week to learn a powerful three-step approach that will help you build a million-dollar social media marketing plan from scratch, without using algorithms or trends. You’ll hear why this method leverages timeless marketing principles and deep personal leadership, and how to start developing your own seven-figure social media marketing plan.
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If you want to experience growth in your business without overworking, having to hire more team members, or come up with new offers, all while you as a leader have more open time in your schedule than ever before, you need to practice the art of deep niching.
Discover three micro lessons about deep niching, and why the key to growth isn’t about working harder, but focusing harder. You’ll hear how to practice deep niching, and how it’ll grow your time, revenue, and profits to seven figures and beyond.
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You might have heard the term, “The riches are in the niches” thrown around in business. But what does that really mean for you as CEO of your company?
Listen in to discover how to increase your sales philosophy and speed up the flow of money by unlocking your riches in your niches. You’ll hear how having the courage to refine can change your life and business, how to get clear on what your Most Valuable Buyers want, and why this process is all about studying the gold that’s already in your business right now.
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If you think about the most successful companies in the world, they’ve all invested in building unforgettable brands that emblazon their presence in the marketplace. They deliver that X factor that calls to their most valuable buyers, and it’s reinforced by their brand promise.
Join Eleanor this week as she’s walking you through the what and the how of embodying brand promise as a leader, why your brand promise provides clarity around your company’s purpose, presence, and positioning, and some powerful examples of brand promises that are working in the marketplace today.
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If you currently run a service-based business, or run a product-based business but want to add new revenue streams by offering services, listen up. Tune in to discover what the three phases of building a PPAM business are, what to expect as you move through each stage, the foundational pieces you need in place to grow, and the milestones and specific tasks you’ll be aiming for in each phase.
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For over a decade, Eleanor ran an extremely successful consulting business. However, the downside of this model was that if she stopped working, so did the money. So eventually, she decided it was time to create something that was more lasting, leveraged, and had higher income potential.
In this episode of our Foundations series, Eleanor is introducing you to a business structure called PPAM or Premium Priced Ascension Model. She’s walking you through why you need to build this kind of ecosystem, and the core milestones that need to be in place to take your business from where it is today to a thriving seven-figure service business that delivers cash, influence, and autonomy.
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Discover how to declutter your business and apply seven-figure constraints to create a sustainable business that is custom made for you. You’ll learn what happens when you don’t apply constraints, and how being intentional about the constraints you’re going to put in place will create a cash machine that can build wealth, impact thousands of people, and grow well beyond you.
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If you want to be a powerful, visionary leader who can step into the fullness of her mission, you need space. The problem is that women have historically been denied space. Therefore, it’s a revolutionary act for a woman to give herself space, and Eleanor is showing you how on this episode. Discover how to offer yourself space so you can build your big, bold, and beautiful business with Eleanor's three practical strategies.
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As you think about your professional development in 2023, you might be considering what you’re going to invest in as part of your plan. As a coach, Eleanor has led both group mastermind experiences as well as one-on-one coaching containers, and she’s here to share insights that may surprise you about the relative value of each. You’ll learn how to identify which one you might need, and why the group coaching experience is the way to go if you’re ready to be challenged.
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70% of the voices of authority heard in Canadian media as experts and commentators are men, compared to the 30% share women have. This is a statistic found by Informed Opinions, a non-profit that is all about amplifying the voices of women and gender-diverse people for a more equitable society. Eleanor's guest today is Shari Graydon, the catalyst and director of this organization, and she’s here this week to explore the topic of amplifying women’s voices.
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One of the big themes we’ve been exploring here at Safi Media is how women entrepreneurs can grow their businesses by tapping into the power of corporate supply chains. This is a huge topic with so much to explore and unpack, and this week, you get to listen in to a powerhouse conversation Eleanor had with an expert in this arena.
Christianne McMartin is the National Small Business Lead for The Scotiabank Women Initiative: an initiative created with the goal of advancing and supporting women entrepreneurs. Chris lives and breathes corporate partnerships for women entrepreneurs, so get ready for a masterclass on this topic because there is a huge power in thinking broadly about how you can partner with corporate entities.
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In the Power + Presence + Position Business Accelerator and The Incubator, coaching, mentoring, and thought partnership are key components that are interwoven into how Eleanor delivers these programs. She believes all three are required for you to perform at the highest level as an entrepreneur, but what are they really?
Tune in this week to discover the differences between coaching, mentoring, and thought partnership. Eleanor is breaking down what they are, how they work, and the pros and cons of each so you can decide which of these you need right now.
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Over the last two decades, Moe Carrick has created a lucrative consulting company that has served an incredible roster of high-caliber clients. However, being time-starved proved to be unsustainable, both in her career and family life.
This week, hear Moe’s journey of scaling a Jewel business, and how her case study was our inspiration for the 500K Offer. She’s sharing the pivotal moment she decided it was time to make the required changes that her life, business, and impact deserves, and her evolving relationship with time as a precious commodity.
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Tapping into major global supply chains and major export markets might be something you’re working towards in your business. To do that, you need to learn how to effectively partner and do business with big corporations, and Eleanor’s guest today is an accomplished strategic communications expert with years of experience in government, community, and media relations.
Devon Girard is the co-founder of the StrikeUP Conference and program lead at Women Entrepreneurship Strategy, and she’s here this week to share five lessons every woman entrepreneur needs to know when it comes to working with corporate clients and partners.
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Join Eleanor in this episode to discover the difference between growth and scaling, and how to intentionally decide which you’re working towards. Eleanor is sharing why you might currently feel conflicted about growth, how to design your business based on scale, and why doing so will inject simplicity into your mission and produce more cash, influence, and autonomy.
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Discover the three big trends that will shape and inform your marketing throughout 2023. You’ll hear how, without awareness of these trends, you will limit your own capacity to market and share your message in a way that is authentic, meaningful, and effective, and you’ll also learn Eleanor’s three-step process that will provide structure for how you approach marketing in 2023.
Get full show notes and more information here: https://safimedia.co/524