Today, I take you behind the scenes of my recent 3-day workshop called Your Million Dollar Message. I share the lessons I’ve learned from hosting over 25 live events over the last five years, the techniques and strategies I’ve tried, and the mistakes I’ve made along my journey. I also explain how offering discounts and free tickets can impact your event, the difference between having a full event room versus a room full of people that are deeply invested in the experience, and how getting over your own insecurities can help you feel more energized after your event has ended.
“Hosting a sacred space for your people to come together is a privilege and an opportunity that comes with risk and devotion.” - Eleanor Beaton
Today on the Fierce Feminine Leadership Podcast:
- The importance of being clear about your event’s mission and purpose
- The core mission behind the Your Million Dollar Message workshop
- How your event’s mission impacts other aspects of your gathering, such as logistics
- The importance of being willing to experiment courageously
- Mistakes I’ve made when trying to mitigate the risks associated with hosting a live event
- The true impact that free, discounted, and subsidized tickets can have on your event
- Pricing your event tickets based on the value of the event experience
- Why I eliminated bonus tickets, bring-a-friend pricing, and other reduced-pricing strategies for the Your Million Dollar Message workshop
- The difference between having a full room for your event versus having a room filled with individuals deeply invested in the experience you will create
- Considering common industry practices, your values, and the changes you can make to be in alignment with your values
- The difference between transformational events and informational events - and how to balance both
- How your confidence in your material and your skill as a facilitator impacts your ability to balance information and transformation at your event
- What may be causing your nervous energy before your live event - and how to fix it
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