Do you feel the pressure to scale your business at lightning speed? Like if you're not doubling your revenue every year or building a massive team, you're somehow falling behind?
In this episode, Eleanor sits down with online Pilates and health instructor, Jessica Valant, to explore her intentional approach to building a lean business. After experiencing burnout from managing a team of 19 in her brick-and-mortar studio, Jessica made a conscious choice to scale differently. Her journey from physical therapist to online entrepreneur reveals a different path to success - one that prioritizes sustainability over speed.
Listen in this week to discover how setting clear boundaries around your time and energy can actually accelerate your business growth, why understanding every aspect of your business makes you a better leader when you do hire, and how making peace with your chosen pace creates the foundation for long-term success. Jessica's story proves that you can build a world-class business while being the room mom and finishing work by 2:30 PM.
Get full show notes and more information here: https://safimedia.co/WO73
Connect with Eleanor on LinkedIn or Instagram:
https://www.linkedin.com/in/eleanorbeaton/
Revenue looks great on paper, but you still feel broke. This disconnect between what the numbers show and what your bank account reflects is one of the most frustrating experiences for women entrepreneurs. You're working harder than ever, your sales are growing, yet somehow there's never enough left over to feel truly secure or to invest in the things that would actually move your business forward.
We so rarely have frank conversations about where money actually flows in our businesses. While the entrepreneurial world loves to talk about growing revenue and scaling teams, nobody's teaching you how to analyze whether your money is flowing through your business in a way that sets you up for profit or exhaustion.
Listen in this week as Eleanor walks you through the margin stack framework: four critical cost allocations between revenue and profit that tell the complete story of your business health. You'll discover why growing revenue without proper profit architecture leads to resentment and burnout, and exactly which numbers reveal whether you're building wealth or just feeding an expensive machine.
Get full show notes and more information here: https://safimedia.co/WO72
Connect with Eleanor on LinkedIn or Instagram:
https://www.linkedin.com/in/eleanorbeaton/
What if the most powerful marketing strategy for your business isn't happening on social media, but in small rooms with 25-50 people?
This week, Eleanor is joined by CEO and co-founder of The Social Snippet, Kristina Bartold-Sorgota, who built a 7-figure agency with over 80 active clients using an unexpected approach: small, intimate events. She's mastered the art of building relationships first and letting business naturally follow, and she’s here to tell you all about it.
If you're tired of constantly feeding the algorithm without seeing results, this episode will show you a different path to growing your business - one meaningful connection at a time. Tune in to discover why organic social media should be a lead nurture tool, not a lead generator, and how Kristina strategically leverages in-person networking to accelerate business growth. She shares her exact framework for choosing which events to attend, how she follows up without being salesy, and why she never makes a direct pitch, even when someone explicitly needs her services.
Get full show notes and more information here: https://safimedia.co/WO71
Connect with Eleanor on LinkedIn or Instagram:
https://www.linkedin.com/in/eleanorbeaton/
There’s scaling advice, and then there’s feminist scaling advice. And here’s the truth: these two things are actually quite different.
If you’ve ever received business advice that felt off, like it wasn't accounting for your full experience as a woman leader, there’s a reason for that. In this week’s episode, Eleanor is pulling back the curtain on why traditional scaling advice often falls short for women entrepreneurs, and what we really need to consider when building scalable businesses.
Listen in this week to learn why gender matters deeply in scaling advice. As someone who has mentored over 750 women leaders, Eleanor has seen firsthand how transformative the right kind of scaling advice can be. If you're ready to scale without sacrificing yourself in the process, this episode is for you.
Get full show notes and more information here: https://safimedia.co/WO70