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Anchored Intelligence

Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership. Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life. Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.
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Now displaying: April, 2021
Apr 27, 2021

One of the most powerful questions you can ask yourself about your business is what is most likely to hold me back from achieving my goals this year? This question might not sound like a very positive outlook, but hear me out. Getting clear on the most significant barriers to your growth is supremely powerful.

For almost any entrepreneur and business, the single biggest obstacle you will face is typically overwhelm. We try to branch out into too many areas, provide too many services, or serve too many audiences. It saps our time and energy and rids us of the ability to ready ourselves for future opportunities.

Keep Reading

In this podcast, I explore the solution to entrepreneurial overwhelm. I look at how Steve Jobs came back into Apple two months before it declared bankruptcy and pulled it back from the brink. By niching down, he saved a currently multi-trillion dollar business.

Doing less to grow more requires you to retrain your mind. This goes against the “hustle and grind” mentality so many of us grew up with. Niching down is one of the most courageous things you can do as a leader and it's something you definitely won't regret. Today, we are looking at how to develop a strategy to help you niche down so you can grab future opportunities.

Today on the Power + Presence + Position Podcast:

  • What entrepreneurial overwhelm is.
  • How to achieve focus in your business.
  • What strategy is and why it is so frequently misunderstood.
  • How Steve Jobs and Apple demonstrate the value of niching down.
  • Why excess capacity is entrepreneurial gold.
  • How niching down can lead to more of everything.

Resources Mentioned:

  • To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
  • If you’re ready to go from an overworked consultant to CEO with tons of time and money, you have got to join us for our Beyond 1:1 Summit. This 2-day event will teach you exactly how to scale your business beyond you. Click here to join the waitlist!
  • Learn more how to build a seven-figure foundation in The Incubator.
  • Richard Rumelt

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Apr 20, 2021

Building an email list isn’t complex, it’s actually quite simple. But when legions of hyper-activated bro-marketers are attempting to sell you secrets for rapid list growth, it’s easy to overlook the power of a carefully built, highly qualified list of people who love you and your work.

There are three core strategies that will allow you to craft that highly-qualified list, and surprise surprise, they take time. Too often we see the tail end of many years of consistent, hard work and mistake it for rapid growth. Slow, consistent growth is the name of the game.

Keep Reading

Whether you use paid advertising to grow your email list or rely on organic traffic, you need to commit. This is the problem I see so many entrepreneurs having when they feel stuck with their list building. But don’t worry, in this episode I show you exactly how to get unstuck and start growing a lucrative list.

Today on the podcast, I share the three steps you need to take to build a highly engaged, returning, qualified email list. I reveal what an anchor platform is, how to choose one, and then how to double-down on its list generating potential. What I’m sharing today won’t get you a massive list by next week. But it will show you how to grow your list using the compound effect while also saving you time and energy.

Today on the Power + Presence + Position Podcast:

  • How Oprah built her following with an anchor platform.
  • Why people struggle with building their list.
  • How to choose an anchor platform that works for you.
  • What you need to know to decide your frequency.
  • How to move people off the platform and onto your list.
  • What the compound effect is and how it skyrockets your growth.

Resources Mentioned:

  • To receive weekly written gold in your inbox, make sure you sign up for my email newsletter.
  • If you’re ready to go from overworked consultant to CEO with tons of time and money, you have got to join us for our Beyond 1:1 Summit. This 2-day event will teach you exactly how to scale your business beyond you. Click here to join the waitlist!
  • Learn more how to build a seven figure foundation in The Incubator.

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Apr 13, 2021

Environment is everything. And when it comes to scaling your business, one of the most celebrated environments for start-ups and entrepreneurs is arguably Silicon Valley. It’s in this corner of San Francisco that you will find the titans of venture capitalists and trailblazers from various industries, but namely tech.

My guest today is an expert on using the ecosystem Silicon Valley provides to scale your business, whether you’re in tech or not. As the CEO of Connection Silicon Valley, Joanne Fedeyko connects, consults, and advises women entrepreneurs on how to use the secrets of Silicon Valley to their advantage.

Keep Reading

In our discussion, Joanne pulls back the curtain on what the Silicon Valley ecosystem is all about and the etiquette you need to understand before you enter. She shares how monumental putting in time here can be for scaling your business, and how to make the most of everything it has to offer.

Listen in today for my conversation with Joanne Fedeyko on how women entrepreneurs can bring the start-up culture of Silicon Valley to their own companies, and how that environment shaped her business. We chat about the importance of collaboration, of saying yes, and some of the biggest trends impacting female founders in 2021. This woman is a powerhouse and her wisdom around scaling your business through Silicon Valley is invaluable, so you definitely don’t want to miss this.  

Today on the Power + Presence + Position Podcast:

  • Why Joanne founded her organization.
  • Who should seriously consider forging connections in Silicon Valley.
  • How Joanne grew her business model into what it is today.
  • How edge businesses can engage with Silicon Valley.
  • What the spirit and etiquette of Silicon Valley is all about.
  • Some of the biggest trends impacting female founders in 2021.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

Apr 6, 2021

If you want to scale your business so you can generate revenue without working 24/7, learning how to integrate team members who do what you do is critical. But how do you convince your clients to work with those team members when they come to your company to work with you?

Last week we talked about scaling your business through group programs, and today we’re continuing the conversation by talking about scaling your business through team. This isn’t about operational team members who are also very important; it’s about team members who do what you do.

Keep Reading

When you’re the only one your clients trust to deliver their services, not only do you stunt your company's growth, but you put yourself on the fast track to burnout. No matter how much you love providing 1:1 service yourself, it’s not sustainable. 

This week, I explore 3 common mistakes I see CEOs making that deter their clients from wanting to work with other team members. When you get clear on these mistakes and how you might be making them, you can start the journey of growth required to effectively elevate your team members in the eyes of your clients. I walk you through some tactical changes you can start making to get on the path to 7-figure growth. 

Today on the Power + Presence + Position Podcast:

  • Why it might be time to scale your business beyond you.
  • What it means to scale your business through team.
  • How to find personal fulfillment outside your 1:1 clients.
  • How to set your team up for success when doing what you do.
  • The key to establishing authority in your marketplace.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month's drawing!

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