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Anchored Intelligence

Anchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership. Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life. Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.
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Now displaying: August, 2020
Aug 25, 2020

If you want to launch, scale, and eventually sell your business, understanding what investors are looking for is important. Besides having a great business idea and the skills to operate it, it’s about your mindset. Entrepreneurship is like leaping blindly into the unknown and having the confidence in yourself to know you’ll figure it out. 

As my guest today says, there’s no better job than creating what’s in your head and sharing it with others. And recognizing that you don’t need to know how to do everything off the bat is key.

Keep Reading >>

I am so excited to share this conversation with you today. I’m talking with TaskRabbit founder and General Partner at Fuel Capital, Leah Busque Solivan. Leah scaled Task Rabbit to be in 44 different cities across the country, raised more than $50 million in capital, and in 2017, it was acquired by Ikea. She has a wealth of wisdom and experience to share with you about building, scaling, and selling a business.

Listen in today as Leah walks us through the process of launching, scaling, and selling her startup, TaskRabbit. She is now an investor in startups so she also offers some critical mindset considerations for female founders. And, she’s sharing how you can start building relationships with investors so you can secure the funding you need for your startup down the line. This episode is packed full of insights and advice from someone who has been there and did it successfully, I know you’re going to learn a lot from her.

Today on the Power + Presence + Position Podcast:

  • Why Leah became an entrepreneur and the impetus for starting TaskRabbit.
  • The importance of understanding your customer and following data.
  • The biggest shifts Leah had to make as a leader.
  • Leah’s advice for female founders looking to secure funding.
  • Why it’s so important to have more underrepresented groups writing checks.
  • How Leah advises founders to lead their companies through a crisis.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You’ll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you’re ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Aug 18, 2020

Many service-based businesses start with a freelance model. You sell a contract, provide the service, over and over again. And you can make decent money doing this, but at some point, you’re going to burn out or even go broke. The key to avoiding these outcomes is by changing your pricing model so you can increase your profit margin.

A good profit margin allows you to invest in new technologies, hire amazing people, and build up a cash reserve which will eliminate a ton of stress. Building up profit is really a tremendous gift you can give yourself. And, you have more control over it than you think.

Keep Reading >>

When I work with service-based entrepreneurs who are ready to take their profits to the next level, I see them fall into a lot of the same pricing traps. They get stuck in their freelancer mindset and have difficulty switching to the mindset of a 7-figure CEO. But if you really want to scale and grow, you need to escape that mindset, and I can show you how.

In this episode, I’m sharing one of the biggest pricing traps I see service-based business owners fall into and how you can free yourself from freelancer pricing. I want to help you make the shift to premium pricing where you’re doing work that you love, not burning out, and you’re making a ton of money and profit. Remember, if you price yourself like a freelancer, that’s how the market will continue to see you. I’ll show you how to transition your brand position through pricing so you can start making the money you want and deserve. 

Today on the Power + Presence + Position Podcast:

  • All the benefits that come with good profit margins.
  • The difference between a high touch 5-figure offer and an SFSO.
  • Why service-based entrepreneurs get hung up on being affordable.
  • What CEO pricing is and its four components.
  • How to divorce your pricing from your time.
  • The deep mindset work required to go from a freelancer mindset to a CEO mindset.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You’ll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you’re ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Aug 11, 2020

Have you ever looked at the competition in your industry and noticed that your following, database, or subscriber list is way smaller than everyone else’s? You want to make more sales, but don’t want to ruin your reputation with those high-pressure sales tactics. Don’t worry, help is on the way.

When I transitioned into coaching, selling wasn’t easy. Quite frankly, it was like a whole new language. I quickly learned that selling hard isn’t about being pushy or forcing people into joining your lists. It’s about structure and positioning.

Keep Reading >>

I use a lot of basketball references in this episode to explain the importance of positioning in your business. Rebounders in the game are always looking for where the shot is coming from and where it’s going to bounce to. Then, it’s about positioning yourself to catch the rebound. In this way and many others, basketball is a lot like sales. 

In this episode, I’m sharing how you can sell harder without ruining your reputation with high-pressure sales tactics. You don’t have to feel gross about selling if you understand how to position your offers in a way that ascends your customers from one level to the next. I’m talking about setting yourself up to get the rebound, releasing the pressure you put on yourself to sell harder, and ascension creation. The things I share today are some of the ways I was able to build a seven-figure business with a much smaller list than most of my colleagues. I did it, so I know you can too.

Today on the Power + Presence + Position Podcast:

  • Why rebounding in basketball is just like positioning yourself for a sale.
  • How mastering positioning is crucial for success in sports and in business.
  • How to position yourself correctly for the sale.
  • The importance of knowing our customers’ next-level wants.
  • What creation ascension is and how to plan out milestones.
  • The gorgeous organization principle that allows you to sell hard consistently.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You’ll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you’re ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

Aug 4, 2020

Some women just know how to collaborate with other women, how to uplift other women, how to bring together groups of incredible women under a shared purpose to create a better world. No one does this better than my dear friend and guest on today’s show, Claudia Chan. 

Claudia is the CEO of SHE GLOBL Media, the multi-platform women's empowerment media company that is behind the renowned S.H.E. SUMMIT conference. This is a woman that has a whole lot going on and is doing a ton to advance women’s empowerment, especially through her Whole-Life Leadership methodology.

Keep Reading >>

With everything going on in the world right now (George Floyd’s murder, BLM protests, COVID, to name a few), people everywhere are feeling the spark to get involved. People want to be part of the change but many don’t know what steps to take. Claudia believes that to make outward change you have to start by going inward. 

In this episode, you get to be a fly on the wall of a conversation between two friends about purpose, empowerment, spirituality, and activation. Each of us was born with a purpose, and Claudia shares how the key to driving change is igniting and unleashing that greatness within. We’re discussing how organizational change can’t happen without personal development, the role God plays in our businesses, and how Whole-Life Leadership is a gift we can give to our families and businesses.

Today on the Power + Presence + Position Podcast:

  • What relational intentionality is and how you can start practicing it.
  • How Claudia has chosen to respond to everything going on in the world. 
  • How we can balance listening and learning with using our voices.
  • That every person has a diversity story that can help them enact change.
  • Where Claudia gets her clarity and next level work.
  • How Claudia carves out time to develop her ideas.
  • What the Whole-Life Leadership methodology is and how to implement it.

Resources Mentioned:

Love the show? Let us know!

Are you a fan of the Power + Presence + Position? If the tips and interviews we share in each episode have helped you gain the confidence and inspiration to become a better, more powerful leader, head on over to Apple Podcasts, subscribe to the show and leave your honest review to let us know!

What are you waiting for? Head on over to Apple Podcasts, subscribe, and leave a review to enter your name into this month’s drawing!

Join the Community of Practice!

Want enriching conversation with intelligent, insightful women entrepreneurs, who are unapologetic about their ambition? Join me in the Power + Presence + Position community - the free, invite-only community for fierce, high-level women entrepreneurs making a huge impact on the world. You’ll get access to our book club, happy hours, and executive round tables where we talk about the issues that matter most to women entrepreneurs.

If you’re ready to take your business to the next level and be part of the best conversation about women entrepreneurship on the internet, join me in the free Power + Presence + Position community today!

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